Direct Marketing Books by Dr. Jeffrey Lant

THE CONSULTANT'S KIT:
ESTABLISHING AND OPERATING YOUR SUCCESSFUL CONSULTING BUSINESS.

  This is the only book recommended for new consultants by the U. S. Small Business Administration. Use it to launch your profitable consulting practice --- whatever your field. Complete with ready-to use forms and sensible instructions so you get off to a fast start. 203 pages. Now used by over 25,000 consultants worldwide.

#1754 ................................................ $35.00      (Distributors' price: $22.00)
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CASH COPY:
HOW TO OFFER YOUR PRODUCTS SO
YOUR PROSPECTS BUY THEM ... NOW!

  If you're like most people in business, the professions and nonprofit organizations, you're wasting over 98 cents in every marketing dollar. That's because your brochures, cover letters, newsletters, ads, media kits --- and all your other marketing communications --- don't turn prospects into buyers and buyers into repeat buyers. STOP THIS NONSENSE! Now use the cash copy secrets of this 480 page mega-resource to get people to buy what you're selling --- immediately. Thousands of businesses --- from the Fortune 500 to one-person shops --- are profiting from this resource. You should, too! Don't even think of creating another marketing communication without it.

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#4037 ................................................        $35.00

HOW TO MAKE A WHOLE LOT MORE THAN $1,000,000
(WRITING, COMMISSIONING, PUBLISHING AND SELLING
"HOW-TO" INFORMATION.)

Now learn the secrets of precisely what it takes to create "howto" products --- and get other people to produce them for you --- so you make a multi-million dollar fortune. Complete details on how to turn the information revolution into a money-making machine for you! You'll be astonished at just how complete this get-rich-sure resource is ... and how easily you can put it to work for you. 552 pages.

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# 4040 ................................................        $39.95

MONEY MAKING MARKETING:
FINDING THE PEOPLE WHO NEED
WHAT YOU'RE SELLING AND MAKING SURE THEY BUY IT.

  A slower economy means just one thing: you've got to know what it takes to sell your products ... or you're looking at real bad times. Use this 285-page resource to set up a marketing program that does what it's supposed to: sells your product or service. Examines each different kind of marketing, explains how it works, the tricks of the marketing trade ... and what you should be doing to turn all your marketing into money. An outstanding book jam-packed with absolutely "must use" details.

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NO MORE COLD CALLS

The Complete Guide To Generating -- And Closing -- All The Prospects You Need To Become A Multi-Millionaire By Selling Your Service ... by Dr. Jeffrey Lant. Are you a doctor, lawyer, consultant, house-sitter, barber, caterer, dog walker ... or any one of millions of other service providers who hasn't yet turned your business into the certain means of making yourself a millionaire? Then this giant resource has just what you need. Almost 700 pages (16 chapters) worth of precise, tested guidelines on how to turn your service business into a constant wealth-producing machine.

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# 4056 .................................................       $39.95

How to Make at Least $1,000,000 Every Year as a Consultant

This book has one single purpose: to help you build a consulting practice where you make at least $100,000 a year. Here are the detailed steps you need to turn your expertise into gold -- daily. Absolutely the most useful book ever written on what it takes to turn specialized knowledge into truly substantial sums. 315 pages.

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WEB WEALTH HOW TO TURN THE WORLD WIDE WEB INTO A CASH HOSE FOR YOU AND YOUR BUSINESS... WHATEVER YOU'RE SELLING!